Saturday, October 24, 2009
Monday, October 19, 2009
Sunday, October 11, 2009
Sunday, October 4, 2009
- Who is going to pay for this transition? How much will it cost? Even though these questions were answered several times, which leads me to ask myself, what is the real objection?
- How is this CRM application any different that other contact management systems available?
- How does cloud computing benefit me?
- Why should I join the company CRM platform or its cloud when there are free resources out there through the local MLS?
- I just want things to remain as they are today?
- Collaboration sounds great, but really, I am not going to expose my business to other realtors in the office. But if they want to share their systems, contacts and marketing strategies then great.
- The broker is not really going to change and dedicate the resources necessary to make this paradigm shift successful.
- This is all good, but all we need to do is increase our agent count by eight new agents a month.
- We tried other systems and applications previously and they bombed, so how is this going to be any different?
These were just a few of the comments and questions hanging like the ‘elephant in the room’ following the presentation. Significant enough that I had to gather myself and avoid the obvious judgments that … really they didn’t grasp the quantum potential in the solutions being outlined. That this CRM solution and the proposed ‘cloud’ is nothing they have encountered before in its depth, scalability and potential. The technology platform outlined will provide the backbone for individual agents and KWCP to provide a level of service to their customers that no other brokerage company will be able compete against on a consistent basis – at least until other brokerage companies get on board. Clearly the old paradigm continues to be at the heart of the issue or fear – the agent as an independent contractor model.